Wednesday, March 7, 2007


Moving beyond three letters.

These three are intertwined. Pay per click has the advantage of
immediately reaching the broadest market and to track its
effectiveness in measuring sales (or conversions). Once you
find out what is driving your revenue you are able to better
focus your SEO campaign on those terms.

The hardest part of SEO is making a site important in Googles
eyes, PageRank. With low PageRank no matter what you do
optimizing your site, it will not generate interest or traffic from

RSS gives two benefits to a website. One is that as your RSS
feed is syndicated or subscribed to, you will receive more traffic
to your site. The second aspect is that there are a multitude of
directories to submit your site, in some cases these are one-way
links. Some of these directories are aggregators meaning
they take various blogs/RSS feeds and merge them into one feed
for their traffic to subscribe to. In this way your blog/RSS feed can
be propagated accross the internet to relevant sites and relevant

Below is a partial list of current RSS Directories:

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